● Segments
Media, Broadcast & Platforms
Broadcasters and platforms that distribute and monetise competitive content.
● The context
Media, Broadcast & Platforms
Media and platforms decide how esports reaches its audience. Distribution deals, formats and platform features shape both how many people watch and how the content is monetised. As viewing habits shift, the organisations that distribute esports need clear content and platform strategies to keep and grow their audiences. IES helps them build strategies that last.
● Market activity
This segment in the global esports market
Esports viewing is concentrated on streaming platforms and increasingly spread across social video, and distribution rights have become a meaningful part of ecosystem value. The chart can track your audience or watch-time across platforms.
● How we can help you